Art Deco Complete: The Definitive Guide to the Decorative Arts of the 1920s and 1930s

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Art Deco Complete: The Definitive Guide to the Decorative Arts of the 1920s and 1930s

Art Deco Complete: The Definitive Guide to the Decorative Arts of the 1920s and 1930s

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Logo of the Société des artistes décorateurs (SAD), designed by Gustave Miklos, 1930; Pierre gencey, CC BY-SA 3.0, via Wikimedia Commons Postcard of the Eiffel Tower at night with the word “Citroën” in the illuminated letters, Exposition des Arts Décoratifs, 1925; Rijksmuseum, CC0, via Wikimedia Commons The main characteristic of the Art Deco style was its pure admiration for the concept of modernity, as well as its respect for the advancement of machinery and technology. Elements that were able to emphasize simplicity, repetition, and symmetry were frequently used, which allowed Art Deco artworks to appear with a clean and streamlined aesthetic.

Some of the most recognizable buildings in America today represent the Art Deco style and patterns in its architecture. After World War One, Art Deco buildings that made use of steel and reinforced concrete began to appear all over large cities in America and Europe. In America, these buildings were typically used for offices, movie theatres, railroad stations, and government buildings. What made the Chrysler Building so symbolic was its style of decoration. Triangles around the curved tiers adorned the peak of the building, with these shapes being placed in a way that copied the sun gleaming towards a peak. Art Deco gargoyles were also featured as ornamentation that closely imitated the hood ornament of a car.The presence of a unique Art Deco style helped to return some trust and belief in social progress in America, as the artworks that were created were thought to be an expression of national pride. The American World Fairs in Chicago (1933) and New York City (1939) mainly featured Art Deco designs, as Hollywood adopted the style and made it alluring throughout the country. American Art Deco’s rapid growth created an expression of democracy through its designs, which were made accessible to ordinary citizens. Built in the Turtle Bay neighborhood on the East Side of Manhattan, the Chrysler Building is known for being one of the most striking skyscrapers in the city. This style of architecture proved to be incredibly popular and continued to be used well into the 1960s.

Delaunay’s bold color and textile combinations led to her title of “designer of modern fashion” during the 1925 Exposition in Paris. Just like architecture, furniture, the motor industry and the fashion world, publishing embraced Art Deco from around 1915 until the outbreak of World War II. Art Deco cover art can be found in almost every genre from children's fiction to memoirs and countless popular novels. The Book League of America was just one publisher to reprint large quantities of classic novels with Art Deco-styled covers.Towards the end of the 19 th century, many French artists, architects, and designers who were instrumental in the development of Art Nouveau noticed that the movement had become very outdated. With the 20 th century close approaching, and the effects of the Industrial Revolution coming into play, creatives were inspired to produce a style of art that would scream “tasteful and modern” from the rooftops. The Art Deco period was determined to restore France’s reputation as the first-class creator of decorative arts once again. Art Deco, which originated in Paris, is one of the most memorable of all design movements thanks to its modern feel and use of mathematical and geometric shapes. Oddly the actual label of 'Art Deco' was not popularised until 1968 when art historian Bevis Hillier published a book called Art Deco of the 20s and 30s. One of the major goals of this group was to contest the hierarchical organization of the visual arts that demoted decorative artists to an inferior status when compared to the more traditional painting and sculpting forms. The modernists established their own organization in 1929, which was called the French Union of Modern Artists. Creatives within this group included Pierre Chateau, Francis Jourdain, Le Corbusier, and Sonia Delaunay.

Art Deco-style Hall of the Mirrors inside the Carew Tower, Ohio; EEJCC, CC BY-SA 4.0, via Wikimedia Commons Seen as quite a structured style, Art Deco took on a very Gatsby-esque self-indulgence based on the types of works created. Adopting features from F. Scott Fitzgerald’s iconic novel, The Great Gatsby, the Art Deco style celebrated the flamboyance, frivolity, and decadence that emerged during the 1920s in America. Just as the characters within Fitzgerald’s book were fixated with the glitz and glamour that was synonymous with the lifestyle at the time, Art Deco celebrated everything that was considered to be luxurious and forward-thinking. Delaunay was fascinated with the idea of geometric design, which proved to be modern and essentially fashionable between 1920 and 1930. As a textile designer, in addition to being a painter, Delaunay produced some of her most notable fashion pieces during this time. Color was a major aspect that featured in her works, which she defined as “dynamic art”. With the emergence of widespread manufacturing, Art Deco artists were able to improve the appearance of their mass-produced functional objects so that they were accessible to everyone in society.Art Deco experienced a revitalization during the 1960s with the beginning of the consumerist culture. Since then, a steady and continued interest in the Art Deco movement can be seen in the various art styles and designs that have emerged, which all seem to carry hints of the streamlined aesthetic of Deco art. Despite Art Deco developing as a movement that aimed to escape the past, it has now become a sentimental and fond memory of a classical style that has proven to be inseparable from the past.

As it worked to integrate advanced styles with exceptional artistry and decadent materials, Art Deco went on to represent opulence, elegance, vitality, and trust in the social and technological progress that occurred in its prime. Sometimes referred to as simply “Deco”, Art Deco was an art style that was characterized by vivid colors and daring geometry that led to extremely luxurious and detailed artworks. As a visual arts style that incorporated both elements of architecture and design, Art Deco first appeared in France just before the start of World War One. However, this movement was only announced to the public in 1925 at the Exposition Internationale des Arts Décoratifs et Industriels Modernes, which was loosely based around the concept of the World’s Fair. During the 1960s, a restored fascination in Art Deco design was fostered and as of today, Art Deco continues to be a key motivation in areas of decorative art, fashion, and even jewelry design. As an art movement, the features that defined Art Deco were easily identifiable. Deco art was typically recognized as a hodgepodge of different styles and seen as an eclectic amalgamation of various influences, materials, and shapes. Due to this, it can be hard to differentiate the Art Deco style from other similar schools of art like Art Nouveau, Art Moderne, the Bauhaus school, or the Arts and Craft movement.At first, the term “Art Deco” was used in a disdainful way by the modernist architect Le Corbusier. Ruhlmann’s lavish style produced different reactions from a number of different Art Deco designers and architects. Le Corbusier, in particular, responded to the types of artworks produced by Ruhlmann by calling for the creation of uncomplicated and more practical furniture pieces instead. However, Ruhlmann strongly believed that the preservation of art relied entirely on the upper class, with his designs going on to perfectly capture the sensational and magnificent spirit of the time. Art Deco building elements also featured in some engineering projects, most notably in the towers of the Golden Gate Bridge in San Francisco. As he practiced within the Art Deco movement, his style of glassmaking dominated the jewelry industry. Lalique’s triumph was also credited to an older method of glass casting, which was rarely used up until this point, and enabled him to effortlessly produce multiples of the same design. In addition to his dainty perfume bottles and pieces of jewelry, some of Lalique’s monumental Art Deco works include the walls of illuminated glass and glass pillars for the ocean liner, Normandie. Art Deco-style glassware, c. 1899-1930; National Library of Norway, Public domain, via Wikimedia Commons



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